FundYourFX
About project
FundYourFX is specialized in prop trading. They’re a young firm that just started out in 2021, with its headquarters located in the capital of the United Kingdom, London. Building a larger customer base and increasing brand recognition were among our primary objectives.
Client
FundYourFX
Date
October 25, 2022
Services
- Web Design
- Web Development
- Branding
The Problem
FundYourFX provided a service that was unlike that of conventional proprietary trading firms. That is, they don’t have a minimum amount of time you have to wait before you can start trading with real money. You don’t even have to take part in any trading challenges to become a funded trader with them.
We were aware that we needed to make it simpler for traders to choose a trustworthy prop trading firm. Unfortunately, not everyone in the finance sector can be trusted, and not every firm that provides proprietary trading services has good intentions.
We set out to assist FundYourFX in answering the often-asked yet a critically important problem, “Can I trust FundYourFX?”
Our goals were to raise awareness of FundYourFX, build relationships within the company’s target demographic, and strengthen the positive image of the company.
The Solution
Build SEO Optimization Content
The brand needed more publicity, so we worked to boost its visibility. For the purpose of promoting FundYourFX, we make use of our very own website, Funded-Trading.com, to provide high-quality SEO content. Through this effort, FundYourFX increases its brand’s exposure, visibility, and sales with the help of our PR and SEO, which can work together to maximize the effectiveness of every single one of the company’s outgoing messages.
Our SEO articles may be referenced and linked to from a wide variety of sources, increasing the value of the resulting citations and backlinks. FundYourFX’s name, logo, and offerings are all promoted, along with anything else that may be of use to customers.
Improve Social Media Presence
It goes without saying that social media is a vital resource for integrating PR and marketing strategies. We utilize social media to reach a larger audience for published content, connect with relevant media, monitor the competition, and communicate with prospective customers regarding industry-related topics.
We set up FundYourFX’s profiles on Twitter, Facebook, Instagram, LinkedIn, and YouTube and regularly update them. We come up with the material for your social media posts.
Infographics are another kind of content creation that our in-house designers specialize in since they are shown to increase social shares and interest from prospective customers.
Video content is dominating social media platforms, thus the fact that FinPR provides video services is great news for our clients. Video content, as opposed to written guides and industry news, has a higher clickthrough rate among younger visitors.
FundYourFX’s YouTube content is created with the end objectives of expanding the company’s reach to a certain audience, boosting its brand’s visibility, and boosting its position in organic search results.
Create a Press Release for Immediate Exposure
A recent survey by Nielsen found that 92 percent of people put their faith in articles they read in the news. People are more likely to trust your company if it has been featured in credible media like magazines, newspapers, websites, and blogs.
This is where things like press conferences and media relations come in. Our professionally written press releases may increase brand recognition, highlight an important company achievement or announce a new product launch, all while driving targeted traffic to your website. We sent press releases to several reputable news websites, including Bloomberg, Yahoo (News, Finance, and Money), Benzinga, Marketwatch, Digital Journal, and Fox.
We were able to get a lot of traffic to the FundYourFX website, thousands of backlinks, 578 full-page press placements, and a possible audience of 6 billion people.
Getting New Leads
We focus on expanding FundYourFX’s lead generation efforts throughout the months of August through October. Despite stiff competition and the fact that FundYourFX is a relatively young firm, we have seen a 110% increase in total visits to the site and a 133% increase in unique visitors over the preceding three months.
FundYourFX’s backlink count has skyrocketed to 1,600 in just a few short months. Furthermore, the authority rating has increased significantly.
FundYourFX’s backlink count has skyrocketed to 1,600 in just a few short months. Furthermore, the authority rating has increased significantly.
The Outcome
Our SEO-Optimized content increased FundYourFX’s traffic while also improving its rankings and authority on the Google search engine. We had a 110% increase in total visits to the site and a 133% increase in unique visitors. Our press release also helped to increase brand recognition and drive traffic to the FundYourFX website. We had thousands of backlinks, 578 full-page press placements, and a possible audience of 6 billion people.
We wanted to increase the company’s exposure and search engine rankings via social media by reaching a wider audience and drawing more attention to the brand. The 7 videos we made for FundYourFX were seen 110,000 times in only 3 months.
Keep in mind that good PR can help your brand stay current, make valuable connections, reach a wider audience, and, in the end, increase your profits. FinPR’s services aid its clients in expanding their customer base via the use of media coverage, social network, and great content. If your revenue isn’t where it should be, get in touch with us, and let’s talk about a PR plan that works.